(GMM) F1 may cost a total of $2.6bn each year, but that figure is covered nearly dollar for dollar by private sponsorship, a specialist magazine claims.
The controversial 'Business F1' title estimates that sponsor income has jumped 25 per cent to $2.5 billion this year, with Emirates, Johnny Walker (McLaren) and Intel (BMW) the highest profile newcomers.
In addition, Britain's The Times newspaper claimed that the sport has never been followed so widely, with the most growth recorded in new Middle and Far East markets.
With great timing, then, is the prospect of the most hotly contested formula one season in decades, with four - and possibly five - teams genuinely hopeful of winning 2006 GPs.
''What's good is it's not like Ferrari or anybody are miles in front of everybody,'' FIA boss Max Mosley notes.
''It's obviously super-competitive.''
Written: Thu, 16 Mar 2006 09:09:14
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